Sales Enablement
Sales.
Sales Enablement Program
Where do you begin in building a Sales Enablement Program or in evaluating your current program? Here is a program overview complete with a Maturity Model for Diagnosis, an overview of Content, Training, and Coaching Services; and steps to put a program in action.
Sales Enablement Content:
Buyer Profiles and
Sample Persona
A Sales Enablement Guide for Selling Business Administration Software in the SMB Market. Includes BuyerRoles and a Sample Persona.
Sales Enablement Training:
Objection Handling
A Sales Enablement Training Presentation to help Account Executives with Objection Handling. Includes information on Common Causes for Objections and Tactics to Handle Objections
